How IRJ Informs Their Industry
IRJ is setting new standards by transforming their data into branded, interactive experiences.
The Story So Far
IRJ has long been a trusted voice in the transportation sector with a respected magazine and a widely-read news website. However, they recognized that to stay ahead, they needed to further elevate their brand and expand their reach, particularly in a world where data presentation plays a crucial role in engagement.
The Solution: Informally
By incorporating Informally into their strategy, IRJ transformed how they presented data. The platform allowed them to create dynamic, branded dashboards and interactive reports that aligned with their corporate identity. This enhancement not only streamlined their existing workflow but elevated the experience for their readers and stakeholders.
Impact on Their Industry
With their new data portal, IRJ has reached new customers and strengthened relationships with existing ones. The interactive nature of the portal encourages deeper engagement with their content, providing real-time insights that are easy to explore and understand. This shift in how data is presented has helped IRJ become an even more influential voice in the industry.