
The platform for publishing valuable data and insights
Informally turns your data into a branded insights portal
100 luxury apartments targeting young professionals
Real Estate
Insights
Global real estate market insights
to inform your business
Real Estate
Insights
Turn your data and insights into a branded client experience

Build your brand with data
Be the brand with the answers and become the go-to source for insights in your field
See how IRJ informs their industry
Build closer relationships with your audience
Provide up-to-date, reliable data to guide key decisions. Strengthen customer relationships by understanding their challenges and delivering the answers they need

Start generating revenue from your data assets
Offer access to your data via flexible subscriptions, free trials or whatever suits your business. Segment and price data by region, by level of detail and more
- Data Access
- Email Alerts
- API Access
See first hand how informally makes it easy to start sharing data
"We’re able to present our data in a way that's very convenient for our subscribers, so they can quickly find the information they value. The platform takes care of almost everything, which allows us to focus on the data our customers need."





















informally ...makes it simple
Name | Age | Position | Actions |
---|---|---|---|
David Costa | 25 | Developer | |
Jane Smith | 30 | Designer | |
Sam Brown | 28 | Manager |
It's easy to connect to your data and start publishing
Whether you're just getting started with providing insights to customers or are looking to upgrade your offering to bring more value to your customers, Informally can support you with your specific requirements.
Connect with a diverse range of data sources - including APIs, databases, BI platforms, spreadsheets and more.

Informally is designed for your customers
Provide powerful features to your users with minimal setup, like dashboards, data exports, generated PDF reports, API access, AI analysis, email alerts and more.
It handles even your complex data
Informally was built for working with complex data. With a wide array of customisable components you can develop a portal that makes it look simple.
With Informally, you can create the insights portal that you and your audience really want
Data privacy, security & compliance
Informally takes data protection seriously. We use industry-standard encryption in transit and at rest to safeguard your information.
All personal data is anonymized where possible and processed in compliance with GDPR, CCPA, and other international standards.
Our platform is built with security-first architecture, including role-based access controls and detailed audit logs.
You stay in control of your data. We never sell, share, or use your information for purposes outside your explicit instructions.
Customize dashboards and integrations with your own secure widgets and branding, using our developer tools.
Easily connect to trusted sources such as SQL databases, REST APIs, and private datasets—securely and seamlessly.
It's easy to get started
Add your first data source
Connect Informally to your databases, APIs and spreadsheets securely and easily
Create a dashboard
Design dashboards and reports that give your customers the answers they are looking for
Publish to your audience
Publish your insights portal and start delivering insights directly to your customers